Senior PR & Communications Specialist

GR8 Tech is a global product company that provides innovative, scalable platforms and business solutions for the iGaming industry.

We have а great experience: GR8 Tech platform successfully handles millions of active players and offers best practices to develop and grow in the gambling industry. We are here to provide great gaming tech to satisfy even greater ambition!

We develop complete tech coverage for gambling businesses worldwide, including iGaming platform solutions, consulting, integration, and long-lasting operation services.

We are driven by our ambition to make a great product with great people! Together we move the world of iGaming forward — join!

About your key responsibilities and impact:

Strategy Development: Contributing in development and leading implementation of comprehensive PR strategies to enhance GR8 Tech’s brand awareness and reputation in B2B iGaming global and target markets;
Go-to-Market PR strategies: Developing and executing PR strategies, roll-out plans and implementing communication activities for entering new target markets; building and to running sustainable project teams (internal and external) in order to achieve target KPIs for each region;
Innovative Projects and Earned Media: The Senior PR Manager should generate informational occasions and create special and/or multimedia projects to enhance the company’s visibility and engagement within the industry;
Personal Brand PR for Executives: Developing and implementing PR strategies to build and enhance the personal brands of GR8 Tech’s executives, positioning them as thought leaders in the iGaming industry; Managing their media presence, securing speaking opportunities, and creating content that highlights their expertise;
Media Relations: Building and maintaining strong relationships with industry media, journalists, and influencers to secure positive coverage and manage media inquiries;
Content Creation: Overseeing the creation of high-quality press releases, articles, thought leadership pieces, and other PR materials;
Event Management: Planning and executing PR initiatives around industry conferences where GR8 Tech is represented. Managing the participation of executives, coordinating their speaking engagements, and organizing related promotional activities;
Crisis Management: Developing and implementing crisis communication plans to protect and defend the company’s reputation;
Collaboration: Working closely with marketing, sales, and product teams to ensure PR strategies align with overall business objectives;
Monitoring and Reporting: Tracking and analysing PR campaign performance, providing regular reports and insights to senior management.

Essential professional experience:

Minimum of 5 years of experience in a PR role, preferably within the B2B technology or iGaming sectors;
Bachelor’s degree in Public Relations, Communications, Marketing, or a related field;
Excellent written and verbal communication skills;
Strong media relations and networking abilities, in iGaming industry would be a plus;
Proven track record of successful PR campaigns, iGaming cases — a big plus;
Ability to manage multiple projects simultaneously and meet tight deadlines;
Strategic thinking and problem-solving skills;
In-depth understanding of the iGaming industry and B2B market dynamics;
Upper Intermediate+ English level.

Desirable skills and personal features:

Demonstrated leadership experience with the ability to guide and mentor team members (PR Manager, Copywriter, etc.);
Proficiency in analysing PR metrics and translating data into actionable insights;
Familiarity with digital PR tools, social media platforms, and content management systems;
Ability to thrive in a fast-paced and dynamic environment;
Established network within the iGaming industry is a plus;
Innovative approach to PR strategies and problem-solving;
Ability to work in a multicultural team and contribute to a positive work environment.

What we offer:

Benefits Cafeteria: